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What is the best & cheapest mode of advertising my embroidery digitizing business.?

I run an embroidery digitizing business and would like to increase my customer base, I have already tried online advertising with many providers, such as Google Adwords, Yahoo and the likes.

Unfortunately nothing seems to work - I have done my own Search Engine Optimization - and even though my site is listed in the top 10 of Yahoo organic search, I have not been receiving any significant enquiries.

I also tried my hands on direct marketing, by mailing postcards - that doesn't seem to work either and I might I add - its very expensive.

Besides, I reckon that most of the businesses involved in retail embroidery are still not using internet as a means of communication, sales or outsourcing.

I am planning on advertising in newspapers and the thing that I can't seem to decide is that should I go for 'Thrifty Nickels' or 'Penny Savers' to get the most for my money.

The basic consideration is that the ads should have a longer shelf life and big circluation and inexpensive.

Well if you want cheap there are a lot of free online advertising sources. you could go to a search engine and type in free online advertising but what you are going get is mostly crap.

There is a webpage that shows the 10 best free online advertising sources.

here is the link

http://www.advertisesmallbusiness.com/free-online-ads

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