Describe how math is used in an E-commerce job?
Some uses of math in an ecommerce job
Sales management
- making sales projections
- counting how many sales
- counting how much revenue site is earning
- determining ratio of shopping cart abandonment (how many started putting items in shopping cart but did not follow through to purchase)
- calculating and estimating size of the market
- determining ratio of returns and calculating its impact on the bottomline
Advertising and marketing
- calculating ROI of each marketing campaign
- determining spend levels for each campaign
- projecting/estimating returns for each identified campaign including search engine marketing
- calculating conversion rate per campaign (how many visitors a banner or PPC campaign generated actually bought an item in the site)
Website Analysis
- calculating overall traffic conversion rate
- determining exit ratio
Internet/E-Commerce Attorney Jobs - LawCrossing.com
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