The Reality behind Online Marketing and Internet Business Venture: And How to Overcome the Obstacles
You’ve read the e-books, you’ve gone to the courses, you’ve attended the seminars and you’ve bought the coaching programs. You are ready for the world of internet business and how to make money through online marketing in three easy steps/ in 30 days or less/ without spending a dime.
There is only one problem. You’ve already spent most likely hundreds, if not thousands of dollars on e-books, courses, seminars and programs and yet you are still no closer to finding that magic bullet and getting rich quick.
This is because it’s not as easy as people lead you to believe. In fact, 97% of internet businesses marketing schemes fail. This is not because they are all useless. It is simple because, if you don’t know how to market your business and create a successful sales funnel, then you simply cannot have a profitable internet business. There is no magic button; there is no three-step program. Instead you need hard work and marketing smarts and if you are willing to put in the work, there just might be light at the end of the sales funnel…
Understanding the Sales Funnel
The sales funnel is an important concept when it comes to online marketing. The internet is filled with millions of prospects and many businesses assume that they can tap into all of these prospects and make big big money. This is not the case.
In a sales funnel, your business prospects start at the wide end of the funnel. However, only some of these will funnel through to the narrow end which leads to the sale and the profit. At each step you will inevitably lose some of these prospects. This could be due to price, competition, and any other reason that happens during the marketing process. This is not something you can escape- it happens.
It’s important to understand the concept of your sales funnel and prepare for lost prospects at every step of the way down. If you aim wide then you are going to get a rude awakening when you realize that, although the internet is filled with millions, if not billions of prospects, you still need to funnel the various business plans to get the sale.
Success in Online Marketing with the Sales Funnel
So how can you use the sales funnel method to gain success in online marketing and your online business venture?
You need to prepare for the tumble down. You cannot simply expect that all your business online marketing schemes are going to rake in millions of clients. This is not the case. Instead, by preparing for prospective client loss, you can focus your goals at the narrow opening and make a more balanced decision based on budget, goals and customer needs.
Many people new to the online marketing world set their sights at the top. This can be a very rough fall to the bottom. However, by incorporating the sales tunnel into your internet marketing business plan, you can better prepare for success at a smaller scale, which, in turn has the potential to widen and grow.
About the Author
Vitaly Grinblat is an expert internet marketer and an online business coach. Learn more about the turn-key marketing system he uses to generate thousands of dollars every week online, at www.NoBSOnlineMarketing.com
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